An interactive Value Calculator gives buyers a fast and easy way to quantify the value of your solution. By including a Value Calculator in your marketing strategy, a you can create more demand, increase lead conversion, and improve lead quality while providing buyers with meaningful answers to their questions.
Increase engagement and promote the value of your solution by adding a self-service Value Calculator to your website, social media activities, and digital advertising campaigns.
Turn anonymous researchers into qualified leads by creating innovative conversion points. An interactive Value Calculator is key to initiating buyer conversations and transparent decision making.
Assign a higher lead score to buyers who use the Value Calculator to analyze your solution’s impact on their bottom line. Such evidence is far more persuasive than downloading static content.
Demonstrate value and stop buyers from searching for other solutions by leveraging the Value Calculator’s inherent transparency and personalization.
Collect comprehensive data every time a buyer uses the Value Calculator. Use insights on industry, revenue, size, and business challenges to refine your marketing strategies, segmentation, and sales messaging.
"67 percent of the buyer's journey is now done digitally. Let's add to that: Our research shows that online searches are executives' first course of action."
"57% of the purchase decision is complete before a customer even calls a supplier."
