Featured Posts

  • All Post
  • Assessment Tools
  • B2B Selling
  • Business Case
  • Demand Generation Solutions
  • Market Strategy
  • Marketing
  • Objection Handling
  • Product Management
  • ROI Tools
  • Sales Enablement Solutions
  • Sales Strategy
  • Success Stories
  • TCO Tools
  • Trade Shows
  • Value Calculators
  • Value Pricing
  • Value Proposition
  • Value Selling

Subscribe to the Value Selling Blog

START
Edit Template

ROI Selling Blog

  • All Posts
  • Assessment Tools
  • B2B Selling
  • Business Case
  • Demand Generation Solutions
  • Market Strategy
  • Marketing
  • Objection Handling
  • Product Management
  • ROI Tools
  • Sales Enablement Solutions
  • Sales Strategy
  • Success Stories
  • TCO Tools
  • Trade Shows
  • Value Calculators
  • Value Pricing
  • Value Proposition
  • Value Selling
Comparing ROI and TCO: Which is Better to Win More Deals?
David Svigel
Dec 8, 2022
3 mins

Comparing ROI and TCO: Which is Better to Win More Deals?

Building value selling content into your solution messaging and sales process requires a deep understanding of the difference between ROI and TCO analyses and the right use case for each. If used inappropriately, or not at all, you can lose credibility with customers and hurt your chances of closing deals.

3 Ways to Better Communicate Your Solution’s Value to Buyers
David Svigel
Sep 28, 2022
2 mins

3 Ways to Better Communicate Your Solution’s Value to Buyers

The biggest gap between sellers and buyers is a shared understanding of a solution’s value. This gap leads to long sales cycles or worse, deals that just fade away. Overcoming this chasm can be accomplished using value selling tools, which function as a Rosetta Stone to unlock insights for both sides.

Fine Tune Your Value Selling Tools to Boost Adoption and Sales
David Svigel
Jul 14, 2022
3 mins

Fine Tune Your Value Selling Tools to Boost Adoption and Sales

Wonder why your buyers and sales teams aren’t using your value selling tools? Chances are they’re built around a product-centric value proposition and creating unwanted complexity, despite your best intentions. Here are two strategies for fine tuning your value selling tools and increasing adoption.

Sell Successfully to the CFO Using These 5 Easy Steps
David Svigel
Apr 14, 2022
2 mins

Sell Successfully to the CFO Using These 5 Easy Steps

Sellers have been told for years to “sell higher in the organization.” This is especially true for complex sales, which require the approval of the CFO or another senior-level financial leader. Unfortunately, financial approval remains elusive, partly because sellers are often unprepared.

How to Engage Buyers and Sell More with Personalized Information
David Svigel
Jan 27, 2022
2 mins

How to Engage Buyers and Sell More with Personalized Information

The buyer's journey has evolved from a linear, predictable process to a complex expedition with twists, turns, and multiple decision points. Unfettered access to information puts the buyer in charge but something important is missing: a clear perspective of a product's value to the business.

10 Guiding Principles of a Successful Value Selling Tool
David Svigel
Mar 11, 2021
3 mins

10 Guiding Principles of a Successful Value Selling Tool

With value selling tools, sellers can develop a more persuasive business case with insights into customer problems. And buyers can justify investing in a solution whose value is expressed in dollars and cents. In our experience, successful value selling tools adhere to ten core principles.

SHOW MORE

End of Content.

Subscribe to the Value Selling Blog

START
    DISPLAY POSTS BY
    Topics
    Most Popular
    • All Post
    • Assessment Tools
    • B2B Selling
    • Business Case
    • Demand Generation Solutions
    • Market Strategy
    • Marketing
    • Objection Handling
    • Product Management
    • ROI Tools
    • Sales Enablement Solutions
    • Sales Strategy
    • Success Stories
    • TCO Tools
    • Trade Shows
    • Value Calculators
    • Value Pricing
    • Value Proposition
    • Value Selling
    Authors

    Subscribe to the Value Selling Blog

    START
    Edit Template
    Topics
    Most Popular
    • All Post
    • Assessment Tools
    • B2B Selling
    • Business Case
    • Demand Generation Solutions
    • Market Strategy
    • Marketing
    • Objection Handling
    • Product Management
    • ROI Tools
    • Sales Enablement Solutions
    • Sales Strategy
    • Success Stories
    • TCO Tools
    • Trade Shows
    • Value Calculators
    • Value Pricing
    • Value Proposition
    • Value Selling
    Authors

    Subscribe to the Value Selling Blog

    START
    Edit Template
    Topics
    Most Popular
    • All Post
    • Assessment Tools
    • B2B Selling
    • Business Case
    • Demand Generation Solutions
    • Market Strategy
    • Marketing
    • Objection Handling
    • Product Management
    • ROI Tools
    • Sales Enablement Solutions
    • Sales Strategy
    • Success Stories
    • TCO Tools
    • Trade Shows
    • Value Calculators
    • Value Pricing
    • Value Proposition
    • Value Selling
    Authors

    Subscribe to the Value Selling Blog

    START
    Edit Template

    Join our LinkedIn Group

    JOIN NOW
    Edit Template
    Linkedin-in X-twitter

    © 2024 ROI Selling

    • Cleveland, OH
    Linkedin-in X-twitter

    © 2024 ROI Selling