Featured Posts

  • All Post
  • Assessment Tools
  • B2B Selling
  • Business Case
  • Demand Generation Solutions
  • Market Strategy
  • Marketing
  • Objection Handling
  • Product Management
  • ROI Tools
  • Sales Enablement Solutions
  • Sales Strategy
  • Success Stories
  • TCO Tools
  • Trade Shows
  • Value Calculators
  • Value Pricing
  • Value Proposition
  • Value Selling

Subscribe to the Value Selling Blog

START
Edit Template

ROI Selling Blog

  • All Posts
  • Assessment Tools
  • B2B Selling
  • Business Case
  • Demand Generation Solutions
  • Market Strategy
  • Marketing
  • Objection Handling
  • Product Management
  • ROI Tools
  • Sales Enablement Solutions
  • Sales Strategy
  • Success Stories
  • TCO Tools
  • Trade Shows
  • Value Calculators
  • Value Pricing
  • Value Proposition
  • Value Selling
How a Business Case Can Make You a Trusted Advisor
David Svigel
Feb 28, 2024
2 mins

How a Business Case Can Make You a Trusted Advisor

After weeks of meetings, sales pitches, and product demonstrations, how often has a customer responded with a hesitant “maybe?” You can change the game with a well-crafted business case that transforms a one-sided product showcase into a compelling story of value, efficiency, and strategic foresight.

How to Improve Your B2B Success with a Strong ROI Business Case
Darrin Fleming
Aug 16, 2023
2 mins

How to Improve Your B2B Success with a Strong ROI Business Case

The stakes are high in today’s hyper-competitive sales environment. Having a compelling offering remains fundamental, as does the need for a well-structured business case that quantifies ROI. Here’s what your sales team should know about business cases before they submit their next proposal.

The Power of Logos in Value Selling: How to Win Over the CFO
Darrin Fleming
Jun 7, 2023
4 mins

The Power of Logos in Value Selling: How to Win Over the CFO

I am a big believer that value selling is a key element of successful B2B sales. It is based on the belief that customers are more interested in the business value of your offering than its features or attributes. And it requires a persuasive economic argument for the value of your product or service.

How to Win Over Discerning B2B Buyers with a Strong Business Case
David Svigel
Mar 29, 2023
3 mins

How to Win Over Discerning B2B Buyers with a Strong Business Case

Business-to-business (B2B) selling is complex, especially when justifying the price of a solution. Today’s buyers are increasingly discerning and value-driven, so B2B sellers must thoroughly understand their buyers' needs and their solution’s value. A value selling methodology and ROI tools can help.

The Important Distinctions Between Value Pricing and Value Selling
Darrin Fleming
Feb 21, 2023
4 mins

The Important Distinctions Between Value Pricing and Value Selling

I recently reflected on what might cause sellers to reassess their value pricing and value selling strategies in a changing economy. While both are rooted in value, value pricing and value selling use different tools with different purposes and reference sets. Let’s take a moment to review the basics.

Comparing ROI and TCO: Which is Better to Win More Deals?
David Svigel
Dec 8, 2022
3 mins

Comparing ROI and TCO: Which is Better to Win More Deals?

Building value selling content into your solution messaging and sales process requires a deep understanding of the difference between ROI and TCO analyses and the right use case for each. If used inappropriately, or not at all, you can lose credibility with customers and hurt your chances of closing deals.

SHOW MORE

End of Content.

Subscribe to the Value Selling Blog

START
    DISPLAY POSTS BY
    Topics
    Most Popular
    • All Post
    • Assessment Tools
    • B2B Selling
    • Business Case
    • Demand Generation Solutions
    • Market Strategy
    • Marketing
    • Objection Handling
    • Product Management
    • ROI Tools
    • Sales Enablement Solutions
    • Sales Strategy
    • Success Stories
    • TCO Tools
    • Trade Shows
    • Value Calculators
    • Value Pricing
    • Value Proposition
    • Value Selling
    Authors

    Subscribe to the Value Selling Blog

    START
    Edit Template
    Topics
    Most Popular
    • All Post
    • Assessment Tools
    • B2B Selling
    • Business Case
    • Demand Generation Solutions
    • Market Strategy
    • Marketing
    • Objection Handling
    • Product Management
    • ROI Tools
    • Sales Enablement Solutions
    • Sales Strategy
    • Success Stories
    • TCO Tools
    • Trade Shows
    • Value Calculators
    • Value Pricing
    • Value Proposition
    • Value Selling
    Authors

    Subscribe to the Value Selling Blog

    START
    Edit Template
    Topics
    Most Popular
    • All Post
    • Assessment Tools
    • B2B Selling
    • Business Case
    • Demand Generation Solutions
    • Market Strategy
    • Marketing
    • Objection Handling
    • Product Management
    • ROI Tools
    • Sales Enablement Solutions
    • Sales Strategy
    • Success Stories
    • TCO Tools
    • Trade Shows
    • Value Calculators
    • Value Pricing
    • Value Proposition
    • Value Selling
    Authors

    Subscribe to the Value Selling Blog

    START
    Edit Template

    Join our LinkedIn Group

    JOIN NOW
    Edit Template
    Linkedin-in X-twitter

    © 2024 ROI Selling

    • Cleveland, OH
    Linkedin-in X-twitter

    © 2024 ROI Selling