Meet the leaders whose expertise will improve your marketing and sales performance. With over 25 years of experience each in sales, marketing, and technology, our talented team provides deep insights, develops compelling value propositions, and creates personalized value selling tools to help you close more deals.
President & Cofounder
Chief Operating Officer & Cofounder
Board Member
Board Member
Cloud Application Security Architecture
Information Security
Darrin brings nearly three decades of expertise in B2B strategy, product management, marketing, and business development to technology companies and organizations offering complex solutions. His leadership helps guide companies through the intricacies of creating and quantifying customer value and building compelling business cases that increase sales and accelerate growth.
As a thought leader in strategic marketing, Darrin has developed proven approaches for analyzing the market, understanding customer needs, developing go-to-market plans, and successfully executing the strategy. He presents global workshops to help companies improve their business performance.
Darrin is co-author of “Grassroots Strategy: Cultivating B2B Growth from the Ground Up.” He also published a book on industrial process automation through McGraw-Hill.
David has extensive experience in revolutionizing B2B market planning and sales enablement for Fortune 500 enterprises as well as start-up companies. He takes a hands-on approach to client service and helps ROI Selling clients navigate the complexities of B2B sales using innovative value selling approaches.
As a trusted advisor, David collaborates with ROI Selling clients to craft compelling value propositions and implement value-based marketing and sales tools. His deep expertise in defining and clearly communicating a solution’s value to customers help build a solid foundation for his clients’ long-term success.
Curtis is a seasoned professional with 16+ years of experience in cloud and cybersecurity, specializing in secure systems architecture. He advises organizations on application security to ensure compliance and integrity, using tools such as Static and Dynamic Application Security Testing. With deep knowledge of security regulations, Curtis helps clients meet international and US cybersecurity standards, making him a valuable asset in safeguarding software applications and systems against threats and vulnerabilities.
For over 25 years, Mariamne has designed, tested, implemented, and managed quality assurance and compliance projects for clients in multiple industries. She also provides technical support to legal counsel by reviewing information security and privacy content in contracts. Mariamne is expert at drafting standards, policies, and procedures that form security programs. She helps clients successfully prepare for SOC 2 Type II audits, GDPR compliance, and CMMC 2.0 compliance and audits.